Tag: app marketing apps

27
May

A “real” mobile app or just a mobile website, which is best?

A “real” mobile app or just a mobile website, which is best?

87% of marketers are planning to increase the emphasis on mobile in 2013 according to a recent study by Google and Clikz. But which mobile option should we be investing in – is a mobile site enough or should we go with an app? James, Fliplet’s Lead Developer, talks us through the different options and […]

27
May

Wait No More, 2016 Is the Year Small Businesses Must Develop Mobile Apps

Wait No More, 2016 Is the Year Small Businesses Must Develop Mobile Apps

Business owners are becoming wise to the marketing power a well-designed, intuitive app can bring. From simplifying online purchases to providing easy-to-access information, the benefits are undeniable which is why small businesses must develop mobile apps to stay competitive. Why Small Businesses Must Develop Mobile Apps In previous years, the rising cost of custom app developers […]

27
May

Mobile Now: Why you need to optimize for mobile marketing

Mobile Now: Why you need to optimize for mobile marketing

It is official: more people are now using their smartphone or tablet instead of their computer in order to perform Google searches. This information is much more than just an interesting piece of data about the way people use the Internet. In fact, it should be at the forefront of your mind the next time […]

27
May

How Consumers Engage with Mobile Apps

How Consumers Engage with Mobile Apps

Did you know that there are more than 1 million apps in Apple’s App Store? And that there are 1 million more in Google Play? It’s crazy. The challenge for most mobile app developers isn’t developing more apps as much as it is creating demand for the apps that they’ve already created.  That’s harder […]